Final Magazine Advert

The magazine advert was not as time consuming to make as the digipak, but equally effective. The aim of the advert is to interest the target audience and potential fan's attention, and I thought it was important to capture the same essence as the digipak, which is why I included the same plain white background. I also used the images for the band name and album title; I wanted the theme to stay very close to the digipak, and as these are the biggest pieces of text, it was vital that they were the same. I used the photo of the band members with their arms crossed in this also, not to remain continuity, but because it was best suited. The photo looked the most professional and represented each band member as equals, as well as fitting perfectly above the text. The small description is the key selling point and is multi-functional as it lets readers know that it is a good album, and what genre it is etc. The 'OUT NOW' is there to replace the release date and inform the reader that the album it already out and can be bought in shops. This is also a vital piece of text, hence the large bold font. The small features at the bottom give the digipak a realistic feel as they are the features that most magazine adverts contain nowadays. As facebook is the largest current social networking site in the world, it is vital that the band would promote themselves and their album via facebook, which is why I have included the link at the bottom of the digipak. The smartphone barcode is also a vital part of modern technology if the band want to keep up with other competitors within their genre. I think that the theme of the advert suits the music video and digipak perfectly whilst still maintaining the unique features of a modern day magazine advert.